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How to get clients for personal trainer
06
Jan
,
2025
5 min
How to get clients for personal trainer

In this article we'll tell you how to get clients if you're a personal trainer, and we'll give you real and applicable examples.

In addition, we will give you a strategy that you will not read anywhere else, and with it you can attract customers to your gym almost automatically.

Getting customers isn't easy, but it's not hard either if you know what you need to do.

Let's do it.

como conseguir clientes para administradores de fincas

Tips for getting customers regardless of your niche

Here's a brief summary, because if you want you can read one Complete guide to getting customers.

There you have all the details that will help you get more clients, and that apply both to personal trainers and to any other sector.

Be careful; No, because they apply to all sectors, they are no longer valid.

These are tips that you should apply YES or YES if you want to attract customers to your gym or place and for your personal trainer business to grow. In short:

  • Decide who your ideal customer is and speak directly to that person.

For example, your ideal customer may be women between the ages of 50 and 65 who want to stay in good shape.

Or they could be people between 20 and 35 years old who want to work their muscles and mark them.

What I don't advise you is that you target both types of customers, since they are very different, and they have very different needs.

Sometimes it seems that by addressing everyone we will have more customers, and it doesn't have to be that way.

Choose a specific niche, and your sales message will be much more effective.

  • Make discount coupons and free trials.

Who can resist trying something for free or at a discount?

In addition, it is something that is done a lot in gyms and in training.

Offering the first class for free, for example, is a good sign and helps people try without obligation.

  • Create collaborations with people from other sectors and network.

Think, who could you collaborate with?

Maybe with nutritionists, physiotherapists, yoga teachers, etc.

Try to create collaborations with them, either in exchange for other customers or commissions.

  • It offers excellent service and takes advantage of word-of-mouth recommendations.

If you do your job well, customers will come to you without knowing where, especially in a business such as personal training.

Focus on taking good care of your customers, and they will do your job for you and recommend you.

  • Go out and find your customers, don't wait for them to come to you.

Sometimes you have to be proactive, and that means going outside (or picking up the computer keyboard) and looking for customers yourself.

Don't wait for them to come to you, go out and get creative to get them.

  • Create online content and practice inbound marketing.

In the long run, having an online presence, whether on a website, on social networks or on YouTube, will bring you customers, and perhaps many.

It's not a quick strategy, but it's very convenient if you want to have a long-term personal training business.

If you work it well, the day will come when you can hire others to do the job.

  • Advertise and get customers quickly.

Advertising, on the other hand, will allow you to get customers quickly.

This strategy, combined with the following tip, is what we'll use in the last section of this article, where we'll tell you a quick strategy that will bring you clients as a personal trainer.

  • Use apps to get customers.

There are applications, such as Generator Landing, that allow you to get customers quickly and without much technical knowledge.

conseguir clientes administradores fincas

How to Get Personal Trainer Clients - Specific Tips

Although we have already given you a lot of advice, we are going with some more specific ones that would only apply to getting clients for a personal trainer.

In fact, I will use the case of a personal trainer that I know and is from Menorca.

It started little by little, and with almost no customers.

And now he has almost no hours off.

How have you gotten so many customers?

  • Lower the price (just to start)

Although in the long run it is not important to compete for price and be the cheapest, when you start sometimes you have no other choice.

Offering a lower price than your competition, even if it doesn't bring you many benefits, will bring you your first clients as a personal trainer, and they are essential.

They will be your first ambassadors, and if you treat them well they will surely recommend you.

  • Collaborate with other personal trainers

There are a lot of personal trainers on the internet, and I'm sure there are those who receive contacts from people who don't live in their area.

It wouldn't be a bad idea to establish a collaboration with one of them to recommend you to people who ask them and are looking for something in your area.

  • Work on your social networks

Most personal trainers have Instagram, and it's a great option.

For example, the one from Menorca that I told you:

ejemplo clientes a traves de redes sociales entrenador personal

The goal shouldn't be to have millions of followers, at least if you're looking for customers for your physical business.

The important thing is to have a presence, that your potential new customers see you there and that your existing customers too, so you keep them motivated.

  • Take care of your customers

This is, without a doubt, the most important thing if you want to have a lot of clients as a personal trainer.

There are businesses where word of mouth doesn't matter much, but this isn't one of them.

Personal trainers get a lot of clients thanks to recommendations, so focus on empowering that.

Offer something to your existing customers by bringing in new customers, encourage them.

For example, bring someone to try a class and if you hire both you'll get 2 free classes.

A quick strategy for getting clients for personal trainers

I promised you one quick and unique strategy for attracting clients as a personal trainer, and here it goes.

The strategy is based on using a tool to get customers, in this case Generator Landing, and taking advantage of advertising to achieve quick results.

Here you have it step by step.

Step #1 - Create an AI-powered sales page in less than 1 minute and change it slightly to suit your taste

Thanks to Generator Landing, our tool for selling more and getting customers, you can create a sales page in less than 1 minute thanks to artificial intelligence.

In a few clicks you will have it ready.

Step #2 - Create social media ads to drive traffic to your page

Thanks to our step-by-step guided training, we teach you how to create ads aimed at your potential customers.

If, for example, you're a personal trainer in downtown Cuenca, we'll help you advertise so that only your potential clients in that area can see you.

In a short time you can have everything ready and be receiving contacts from potential customers.

Step #3 - Close sales via WhatsApp

Our strategy, after trying many options, focuses on getting your potential customers to contact you through WhatsApp, where it's much easier to close the sale.

Thanks to our training, you can do all this even if you don't have technical knowledge., and you can be receiving contacts from potential clients for your personal training gym in a very short time.

Don't you believe it?We'll tell you about it in this free training, in just 23 minutes.

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Ilustración Entrenamiento Gratuito para Conseguir 1 Cliente al Día Usando Whatsapp con la Inteligencia Artificial